Enrol in Hospitality Management at Macleay College

Click here to download the Hospitality Management course guide

There’s far more to a career in hospitality than working in a kitchen or coming up with the latest taste sensation in a cocktail glass. Enrolling in Macleay College’s year-long Diploma of Business Marketing specialising in Hospitality Management will give you the skills and knowledge to build a management, administrative or marketing career in hotels, resorts, restaurants, pubs, clubs and bars.

As well as receiving a solid grounding in all aspects of marketing – from project management to developing effective strategies for taking Australian businesses to the international market ­– you’ll also receive specific knowledge and practical skills related to the hospitality industry, including food and beverage management, guest service and customer relations, and tourism marketing.

You’ll complete a major Business Enterprise Project, undertaken with guidance from a mentor during trimesters two and three, where you’ll plan and execute a business idea, as well spend time as an intern with a hospitality company during your final trimester. On graduation from the Diploma of Business Marketing specialising in Hospitality Management you can expect to gain employment as a hotel duty manager, functions and banquets manager, food and beverage manager, event co-ordinator, hospitality marketing co-ordinator, product manager, operations manager, marketing assistant or project manager.

Course Structure
The Diploma of Business Marketing specialising in Hospitality Management consists of 12 units of equal weight. A full load of study is four units per trimester, comprising 16 contact hours per week. It is possible to complete the Diploma of Business Management either full-time (a minimum of three trimesters) or part-time over a maximum of six trimesters.

Chart of Course Progression

Trimester 1  Foundations of Marketing Introduction to Business Finance Managing People and Organisations Survey of Business Perspectives
Trimester 2   Marketing Research and Media Planning Integrated Marketing and Communications Business Enterprise Project 1 Business Law and Business Structures
Trimester 3    Marketing Plan Development and Marketing Metric Customer Relationship Management Business Enterprise Project 2 Business Internship
Admission
To apply, students must have successfully completed the NSW HSC or equivalent Australian senior secondary certificate.

 

Stepping stones to university
Credit recognition with UTS and University of Wollongong.

Course Costs
$8,200 per trimester

Click here for information on Macleay College FEE-Help
Click here for cost of international students

Start Date
30 January, 2012

 

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