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Advertising AND media

Diploma of Advertising & Media

Kick-start your career in the advertising and media industry

Why choose a Macleay College Advertising and Digital Media Course?

  • At Macleay College we believe in real world course content to ensure you're job ready.
  • Our course material and teaching method incorporates the latest industry practices and real world experience.
  • Our lecturers have industry experience and up-to-date knowledge.
  • Our small classes feature personalised teaching that nurtures your unique strengths.

Why study Advertising and Digital Media?

Every product, service, organisation and social cause needs talented people to create effective strategic communications to get their message to their audience.

  • Macleay College’s Advertising & Media courses teach students how to develop and manage creative campaigns across a range of job roles and mediums from print, to TV, radio, podcasting, online, digital and social media.  

  • Macleay College’s Digital Media courses train students to create content such as digital photos, online videos, digital marketing campaigns, social media projects, interactive websites and mobile apps for a range of digital and social media platforms.

Macleay College’s Diploma of Advertising & Media is a great introduction to the advertising and media industries

The course covers all aspects of contemporary advertising from creative campaign development, digital design, user research, the foundations of marketing, media planning and social media strategy development - with electives in account management, digital photography, video production, copywriting, radio advertising, podcasting and more.

Students learn the core skills needed to launch their careers in the advertising and media industries and understand how advertising agencies and creative businesses are structured and run. For students who have previously studied marketing, graphic design, psychology or creative writing, the Diploma offers an opportunity to fast-track them into the advertising industry.

Designed and taught by industry professionals, the course focuses on innovative practices and project-based learning. The small classes feature personalised teaching that nurtures each student’s unique strength. During the final trimester, students put their learning into practice through Macleay’s internship program and experience what it’s really like to work in an advertising or media agency.

Potential job opportunities

  • Junior Account Manager
  • Junior Strategist
  • Junior Copywriter
  • Junior Art Director
  • Social Media Coordinator
  • Digital Designer
  • Junior Media Coordinator
  • Junior Communications Coordinator
  • Junior Digital Marketing Coordinator
Course Features
Next Trimester:
September 2019
Full Time:
1 Year
Part Time:
2 Years
International:
1 Year
Number of Units:
12
Internship:
84 Hours
Evening Classes:
Yes
Campus:
Sydney + Melbourne
Admission Requirements:
Fees per Unit:
$2,500
FEE-HELP:
YES
Payment Options:
View Here
Options for International Students:
View Here
Accreditation:
This qualification is recognised in the Australian Qualifications Framework and is accredited to 11/09/2021 CRICOS Code 056023G

Meet the course lecturers and Alumni

Callam Hanks
Lorena Chiarella
Daniel Cutrone
Kyra Brown
Katrina Fowler
Meet Heidi Verlaan
Simon Cardwell
Sam Parrott
Cassandra Sabin
Jodie Hutchinson
Julieann Brooker
Candy Hertz
Louise Chamberlain
Glen Fraser
Lisa Faye
Jason Gemenis
Jeremy Taylor-Riley

A Taste Of The Internship Possibilities

Soap
B&T.png
The Hallway
the monkeys
The Station Agency

The Advertising + Media Curriculum

YEAR 1 CORE SUBJECTS

ELECTIVES


Want to complete a Bachelor of Advertising and Media?

Extend your studies for 1 extra year to fast-track your career and be more qualified. 

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