Diploma of Digital and Social Media Marketing

Designed to take you from beginner to expert fast

With Macleay College’s accredited Diploma of Digital and Social Media Marketing, you can turn your passion for all things digital into an exciting and dynamic career. This fully accredited 8-unit diploma empowers you to become a rising star in the digital industry.

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Course overview

Macleay offers one of the only higher education credentials available in social media marketing. With an accelerated course structure designed to take you from beginner to expert, this specialised 8-unit diploma will give you a competitive edge — and it only takes seven months to complete this digital marketing course.

The Diploma of Digital and Social Media Marketing provides knowledge and skills in digital marketing, design, creative thinking, copywriting and the production of assets for digital marketing and social campaigns, giving you the tools you need to launch your career.

How you’ll learn

Macleay College's approach to study is unique. We foster entrepreneurial thinking across all our courses, including this digital marketing course, with a focus on action and experiential learning.

You’ll work together with your peers to complete real-life projects and hone your skills in a creative learning environment. Small classes encourage participation and allow for unprecedented personalised teaching and one-on-one guidance. At Macleay, theory is brought to life through work on practical business projects, and should you continue on to the Bachelor of Digital Media, through work placements in industry.

Potential job opportunities

Digital Marketing Coordinator
Social Media Manager
Social Media Community Manager
Digital Communications Coordinator

Accreditation

This qualification is recognised in the Australian Qualifications Framework and is accredited to 15/08/2023.

Domestic Students

International Students

Start dates

March, June and October

Number of units

Duration

7 months full-time
1.4 years part-time

Study mode

On-campus

Campuses

Sydney
Melbourne

Internship

N/A

Entry requirements

View requirements

Fees

$2,250 per unit

FEE-HELP

Yes

Unit outlines

Digital and Social Media Marketing Course structure

Business

Integrated Marketing Communications

Coding & Analytics

Coding Fundamentals

Content Creation

Digital Photography

User Experience Design

Advanced Digital Design